
Product design showcase
As a Product Designer at IBM iX for 1.5 years, I designed and delivered solutions across industries including airline, grocery, energy and logistics.


Overview
IBM iX is IBM's digital design agency within their consulting practice comprised of over 17k designer, AI experts, product strategists, and engineers. We work with a diverse clientele across various sectors.
Clients






Prairie Payments Joint Venture
Designed a generative AI chatbot prototype for PPJV's payment analytics team.
Status
Delivered
Tools
Figma
Skills
Mobile Design
Content Design
Timeline
2 weeks

Designing for Sobey's website rehaul
Designed a scalable, reusable component library including structured content blocks, banners, media modules, and flexible layout systems that enables Sobeys’ marketing team to independently create brand-aligned, SEO-optimized editorial content and campaign landing pages.
Status
Shipped
Team
Skills
Web/Mobile Design
Content Design
Timeline
3 months

Canada Post's Virtual Assistant
Created a service design blueprint that analyzed Canada Post's Virtual Assistant and Voice Virtual Assistant experience.
Role
UX Researcher
Team
Project Lead
Canada Post
Skills
Journey Mapping
Product Strategy
Experience Design
Timeline
2 months
Extras
Air Canada
Planned and executed a research study to build a new DesignOps program for Air Canada.
Esso Speedpass+
Design the sunset of Esso’s Speedpass+ app, ensuring a smooth transition for their 2M+ users.
iX Internal
Fostered a culture of sharing by establishing bi-weekly "show n' tell" sessions for the iX design team.







